Currently Browsing: Featured Articles

News from Joy Brazil at SCAA

Dear roasters, We hope you all had a great time at the SCAA conference and trade show in LA. We definitely did! It was really nice meeting some of you there: the ones who have already purchased great coffee from us but had never seen our faces and those who got the samples and are still waiting for an...

Brazilian market remains the same: plenty of demand for quality Arabica coffees

In the period between crops – of low cycle crops – quality coffees are becoming scarce and in the hands of more capitalized producers. Good lots that are arriving on the market are in high demand by buyers. With world consumption in highs and stable production, the world market needs increasingly...

The Ultimate Barista Challenge® USA

Have you ever witnessed the fun and thrill of a barista competition? Sherri & Danny Johns of WholeCup Coffee Consulting, LLC, the original creators & coordinators of the US National Barista Championships, Regional Barista Competitions and Barista Jams in the USA, brings you the Ultimate Barista...

Joy Brazil Coffee proudly announces joining the International Women’s Coffee Alliance

We are proud to announce that we are now members of the International Women’s Coffee Alliance. As members of the International Women’s Coffee Alliance, we affirm, embrace and hold ourselves accountable to the following core values. These guiding principles are the foundation of the organization. Respect: We...

Sao Joao Estate Coffee is on the way!

We are so exited about the amazing new coffees scheduled to arrive in our warehouse by the end of December! São João Estate has been producing coffee since 1853 on the highlands of the State of Rio de Janeiro.  Of course, the coffees are exceptionally fine to drink, but if you want to learn more,...

A Coffee Cantata by Johann Sebastian Bach!

The “Coffee Cantata” is the nickname of a cantata BWV 211, “Schwegt stille, plaudert nicht ( Kaffee Kantate)”, written by Bach around 1732 as an answer to the coffee craze that was sweeping Leipzig in the 1730s. The name translates into English as “Be quiet, do not chat”...

A Deliciously Winning Inspiration

The Ultimate Barista Challenge is, of course, about pulling the best shot, but there’s so much more to the action-packed competition.  Winning baristi duel at identical stations to concoct their own espresso cocktails.  They create unique and beautiful cafe latte art.  They must blend perfect espresso...

ICE-ing the Javaheads

During the heat of summer, what’s nicer than combining ice and java?  Recently, we put together a comprehensive seminar at ICE about Brazilian coffee, From Crop to Cup, for the Javaheads. With over 800 members, from coffee lovers to industry professionals, this New York City-based group is...

A Glance at Coffee History

In 1727, Francisco de Mello Palheta of Brazil was sent to French Guiana to obtain the prized coffee seed, however, the French didn’t want their coffee plants cultivated by foreign powers any more than the Arabians or Dutch had.  As legend has it, de Mello turned his charms upon the French governor’s...

Brazil Foundation

Joy Brazil Coffee supports Brazil Foundation As importers and roasters of Joy Brazil Coffee, we believe that contributing a percentage of our sales to worthy causes helps us do our part for a better world. This is part of our commitment to quality that requires us to constantly improve all stages of...

« Previous Entries